Based in the heart of New York City's garment district, Jovani was founded in 1980 by Jacob Maslavi. was established in the year of 1990 in New York City. This family business has grown into a fashion superpower, world-renowned for tailored, designer dresses for any special occasion. Jovani evening and formal wear has expanded into fashion for any occasion in a woman's life. Jovani dresses are known for harmoniously blending classic styles and modern creative twists. It is this fashion-forward drive that has turned the Jovani brand into a go to for celebrities and leaders around the world, and for everyday women who want and need to look extraordinary for glamorous occasions of all kinds all over the world. Jovani is a premier designer and tailor of women's apparel. We create dresses for evening wear, homecoming and prom, cocktail events, weddings, pageants, and galas. Jovani dresses are a part of the dynamic fashion scene, drawing inspiration from other major designer labels worldwide. We have a knack for creating original designs based on hot trends without ever losing sight of classic Hollywood glamour.
Runways in New York, Paris, and Milan inform each design you choose. Jovani has grown with the evening wear market and expanded our collection. Our designers work to create breathtaking formal dresses for all occasions so we can serve Jovani customers throughout their major life experiences, from prom and bat mitzvah to wedding, the gala scene and beyond. Our dress designers are fashion artists. They see you, and help you bring out your inner beauty. At Jovani you are so much more than a pretty face; we understand that girls and women today want to express themselves through their fashion. Our attention to these details, our stunning designer dresses, and our dedication to customer satisfaction has set our business apart, earning us more than one million online visitors every month. Experience the feeling of always best dressed with Jovani. We are here to help you make your statement and dazzle at any event.