TeenProm: StyleMakers

What is the best part about making prom dresses?
Seeing girls stand out in one of our dresses. Our customers are always sending us photos and letters extolling how the dress made them feel special. They even post pictures of themselves in Jovani dresses on our facebook page. We love it!

How many Facebook fans do you have?
We have over 7,600 fans! We are always looking for ways to connect with our customers, like Social Rocks, an interactive website and educational tool, that we’ll be launching in early 2010.

Which celebrities have worn your gowns? Well Taylor Swift is a big fan. In fact, she is wearing a Jovani dress on her tour this year, and she chose two different dresses for her video “You Belong With Me”. Other celebrities like Shenae Grimes, the Kardashian sisters, Selena Gomez, and Carrie Underwood, also have worn our dresses, to name just a few!

What are the styles are hot this prom season? This year we were all over zipper detailing, banded bodices and cocktail-length dresses. There are also interesting prints, from wild animal patterns to more traditional florals. Black-and-white styles are also popular when they have details like an open back or embellished neckline.

Are there any vintage styles from a certain time period that you love and are inspired by? It depends on the mood of fashion. Right now, the 80’s are in, so we’re embracing neon’s, ruffles, and polka dots and, believe it or not, even shoulder pads!

What is your advice for girls when shopping for a prom dress? Don’t forget about accessories and have fun with them – put on oversized earrings with a strapless gown, wear tall, strappy heels with short dresses.